Southwest Airlines delivers lower fares to SC

When a high-volume, low-cost airline like Southwest Airlines expands avenues into brand new areas of the country, the competition cannot afford to stand pat. The power Southwest Airlines has to generate fear within the competition of being undersold is called the “Southwest Effect” by USA Today. The competitors was so shaken by Southwest’s brand new avenues into South Carolina that they lowered their own prices by 30 percent or more – sometimes much more. Resource for this article – Southwest Airlines brings lower fares to South Carolina by Personal Money Store.

It’s constantly cheaper with Southwest Airlines in town

In Charleston and Greenville-Spartanburg, SC, Southwest announced flights would be going there. Southwest Airlines shook up the industry and made rivals change rates to be more competitive and cheaper. Those looking to enjoy what the Palmetto State has to offer will be able to more very easily afford air travel now that the Southwest Effect has blown in like a warm southwesterly wind. There came a remark from Charleston’s The Post and Courier. It said, “within one hour of Southwest Airlines’ revealing details of its service launching from Charleston International Airport next year, local airfares plunged to $59 each way to Southwest-bound destinations — however only after March 13.”

More industry is the plan for travel companies

The Travel Management Group in Charleston’s John Powers commented on it. He said there could be a ton of savings because Southwest Airlines moved there. ”All major carriers cut their rates by at least 30 %,” he explained. He then moved on. “And most slashed rates considerably more.” Rivals used to charge up to $228 for one way flights. Now they have had to match Southwest Airlines with $59 flights.

ABC affiliate News 4 of Charleston shared similar accounts of lower airfare for flights originating after March 13. Now you can pay $99 for a one way flight from Charleston to Chicago. It had been $219 before that. Now you are able to get flights to Chicago one way at $129. They have stop-over and previously cost $400. Travel industry experts expect that flights from Greenville-Spartanburg will start going down drastically too.

Data from

USA Today

travel.usatoday.com/flights/post/2010/10/southwest-effect-in-south-carolina/128388/1

ymptoms of the Southwest Effect consist of lower fares

youtube.com/watch?v=bMXNVUHmGU0